Mobilizing P2P Diffusion for New Agricultural Practices: Experimental Evidence from Bangladesh
No AccessibilityAgricultureNov 2021
This paper utilizes a randomized managed experiment in which farmers skilled on a new rice cultivation system instruct two other farmers. The final results exhibit that the intervention raises yields and farm earnings among handled farmers. Teacher-trainees are efficient at spreading awareness and inducing adoption relative to just schooling. Incentivizing teacher-trainees increases awareness transmission but not adoption. Matching teacher-trainees with farmers who record them as position models does not improve awareness transmission and might harm adoption. Making use of mediation examination, the review finds that the awareness of the teacher-trainee is correlated with that of their pupils, consistent with awareness transmission. The paper also finds that programs of rice intensification (SRI) awareness predicts adoption of some SRI practices, and that adoption by teacher-trainees predicts adoption by their pupils, suggesting that pupils comply with the instance of their teacher. With cost-advantage estimates of social returns in extra of 100 per cent, explicitly mobilizing peer-to-peer (P2P) transmission of awareness looks a cost-efficient way of inducing the adoption of new lucrative agricultural practices.
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