May 21, 2024

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Peloton pulls Mr Big ads after sex assault claims against Chris Noth

Peloton has axed its advertising marketing campaign starring the actor who performed Mr Major in Sexual intercourse And The Town subsequent accusations of sexual assault.

Chris Noth has claimed statements created versus him by two women much more than a ten years apart were “categorically bogus”.

His character was killed off in the debut episode of the Sexual intercourse And The Town spin-off collection And Just Like That… following finishing a Peloton spinning course.

Noth, 67, teamed up with the exercise firm subsequent his character’s controversial demise, appearing in an advert for the physical fitness brand narrated and generated by actor Ryan Reynolds.

Having said that, just times following its release, Peloton taken off its marketing campaign from social media in the wake of the allegations.

“Each and every solitary sexual assault accusation have to be taken critically. We were unaware of these allegations when we highlighted Chris Noth in our response to HBO’s reboot,” a spokesman claimed.

“As we search for to understand much more, we have stopped marketing this video and archived associated social posts.”

It is understood that Reynolds, forty five, and senior physical fitness teacher at Peloton Jess King, who stars in the clip, have also deleted the video from their social media accounts.

The women, who do not know every other, approached the Hollywood Reporter individually to claim Noth had assaulted them.

One female, who is given the pseudonym Zoe, claimed she was 22 and functioning in a junior job for a significant-profile firm where Noth and other celebs on a regular basis had small business when he assaulted her in his apartment in Los Angeles in 2004.

Another female, given the pseudonym Lily, was 25 and functioning as waitress in the VIP segment of a New York nightclub when she achieved Noth in 2015.

She statements he assaulted her in his New York apartment.

Noth claimed: “The accusations versus me created by people I achieved decades, even many years, in the past are categorically bogus.

“These tales could’ve been from 30 decades in the past or 30 times in the past – no normally means no – that is a line I did not cross. The encounters were consensual.

“It can be difficult not to problem the timing of these tales coming out. I don’t know for sure why they are surfacing now, but I do know this: I did not assault these women.”

The Los Angeles Police Department claimed no complaints had been lodged versus the actor and hence he was not becoming investigated.